Toyota Speedway Releases 09 Events

Season opening January 23-24 NASCAR Toyota All-Star Showdown and season closing November 26 USAC Turkey Night Grand Prix among 2009 schedule highlights.

Read more

Yakima Speedway: new management team

Conduff, Hart and Pollock to lead in 2009

From Yakima PR:

Yakima, WA - Yakima Speedway Owner Ted Pollock announced the new race track management team at the 2008 Season Awards Banquet Saturday night. Read more

Workshops to focus on local, weekly racing

EDGAR, WI, - “How To Sell Tickets To Hometown Fans,” is the theme around which the sequence of sessions for the 36th Annual RPM Promoters Workshops is built. Racing Promotion Monthly, the idea newsletter for auto racing promoters, today released the 36-session schedule for the promoters’ gatherings scheduled for Reno, NV and Florida Speedweek. Read more

Stateline looking at Spokane Motorsports Park

Statement Regarding Spokane Motorsports Park

Joe Doellefeld, principal partner, of Syringa Management Group announced they have submitted and answered the Request for Qualifications issued by Spokane County for the interim operations of Spokane Motorsports Park, formally known as Spokane Raceway Park. Read more

Most “Elusive Fan” born today, promoters told

LAKE MARY, FL, - The Speedweek Annual Workshop of the Thirty-Fifth Annual RPM Promoters Workshop concluded today with promoters upbeat about business prospects for the 2008 season. Read more

Phillips Promoter of the Year

Talladega promoter names 32nd auto racing promoter of the year

LAKE MARY, FL -  In the Grand Ballroom at the Orlando Marriott Lake Mary, February 11, Lynn Phillips, promoter of Talladega (AL) Short Track, was revealed as the Thirty-Second Auto Racing Promoter of the Year by Racing Promotion Monthly, the idea newsletter for auto racing promoters.  Read more

Promoter of the year to be named

ARPY ballot includes seven multi-time nominees

One candidate for the Thirty-Second Auto Racing Promoter of the Year (ARPY) Award, chosen by promoters in balloting held by Racing Promotion Monthly, received his first nomination. Two nominees already received the industry’s highest honor, and seven of the eight nominees share 31 previous regional awards. Three operate paved tracks and Five dirt tracks. Read more

Broadcaster Rick Benjamin to MC Orlando RPM Workshop Awards

Promoters to gather in Orlando, Benjamin master of  ceremonies at awards

Edgar, WI -  Racing broadcaster Rick Benjamin is master of  ceremonies at the February 11th Speedweek Awards Breakfast, the opening ev ent of the annual Speedweek National RPM Promoters Workshop, at the Orlando  Marriott Lake Mary.  Benjamin, a veteran short-track racing broadcaster, has hosted or called a broad range of televised racing events for more than 20 years. 

This year he will host Hooters Pro Cup telecasts, and with his companies Visioncast, Inc/Carolinas Production Group Inc. will produce cover age of the new ASA Southeast Asphalt Tour.  He will also host Champ Car World Series and Champ Car Atlantic Series on ESPN, as well as the Carolina Pa nthers (NFL) Radio Network, and will launch a new weekly national radio bro adcast on Sirius NASCAR Radio with Hall of Famer Buddy Baker. 

Benjamin led  for six seasons TNN’s award-winning “RaceDay” telecast and has called cove rage on national television of NASCAR’s Cup, Nationwide, and Truck Series e vents.  He has also called World of Outlaws Late Model racing for SPEED and  for four seasons served as host of SPEED News.” Read more

Summit to benefit drivers seeking sponsors and career advancement

CHARLOTTE, N.C. – The first annual Driver Advancement Marketing Summit, which will be held here at Victory Lane Karting Center on January 26 and 27, will benefit drivers looking to advance their careers and will provide specific information on how to go about obtaining sponsorship. Gary Abercrombie, Manager of Sports Marketing for Lowe’s, will describe how Lowe’s leverages its motorsports investment and how it measures the results of its marketing efforts.

In citing examples of the different facets of Lowe’s overall program, Abercrombie will discuss hospitality, PR-driven events, employee programs and targeted consumer programs. He also will cover what Lowe’s expects from the personalities who represent its brand and how drivers should consider the ways their own “brand” would fit with a potential sponsor. Abercrombie receives countless proposals, many of which are poorly constructed and demonstrate little knowledge of the company or any measure of return on investment.

He will provide examples – one in particular that exceeds the example of understanding Lowe’s business and culture.

“We chose speakers based on specific topics they can address from a professional perspective and through real-life experience in the industry,” said Kymberly Brantigan, president of Performance PR Plus. “But now that they’ve developed their topics in more detail, we are truly impressed with the in-depth information and specific examples that are geared specifically to benefit this audience.”

In addition to Abercrombie representing a sponsor’s perspective, others include: The driver’s perspective Randy LaJoie and Shane Huffman; The team perspective — Andy Papathanassiou, of Hendrick Motorsports and Peter Visconti, of Roush-Fenway Racing; the sanctioning body/ race series perspective – Dennis Huth, president of the American Speed Association (ASA); and the marketing, public relations and sponsor relations point of view – broadcaster Matt Yocum, Judy Kubo Dominick public relations and driver representative, and Annamarie Strawhand, web site and proposal specialist.

“The higher the level of racing, the more business-oriented it becomes,” said Brantigan, “The sport is extremely comprehensive and there is a lot to know about all the aspects that are crucial to advancement. “Our speakers are true industry professionals and they are going to provide specific information and examples that any driver looking to advance at any level will benefit from.”

Registered attendees include drivers who are signed on as development drivers with championship NASCAR Sprint Cup Series teams, the participants in NASCAR’s 2008 Drive for Diversity program and drivers from all over the country, as well as from Canada and Puerto Rico. Space is still available and registration will continue through January 25. For more information on the event, speakers and their respective topics, and to register, please visit www.performanceprplus.com

Source: Performance PR Plus

Bergman Racing Supply to support the alliance

Boise, ID — The Northwest Pro4 Alliance is happy to announce that Bergman Racing Supply will serve as a series sponsor for the 2007 Tri-Track Showdown Series providing much needed crew and driver equipment. The Bergman family’s history in motorsports goes back three generations; a history that includes multiple USAC championships and a love of auto racing. This love of racing is what fuels Bergman Racing Supply and that is the driving force that keeps the Northwest Pro4 Alliance moving forward. Read more

Zipfizz Corporation signs on as new title sponsor of FEAR

MONROE, Washington — FEAR Inc. is pleased to announce a new title sponsor of Figure Eight Auto Racing (FEAR) division that races at Evergreen Speedway in Monroe, Washington. Zipfizz Corporation has entered into an agreement to become the title sponsor of FEAR for the 2007 race season. This is the first time that FEAR has had a title sponsor for its racing organization. Read more

Zipfizz joins Rock-It Motorsports

DUVALL, Washington - Rock-It Motorsports welcomes Zipfizz Corporation as a primary sponsor of the Rock-It Motorsports #51 Chevrolet Monte Carlo.

“We are very excited to enter into an agreement with Rock-It Motorsports and driver John Zaretzke” said Brian Winn, co-founder of Zipfizz Corporation. “This is something we intend to build on for the next several years, and we will be cross marketing Rock-It Motorsports with the other sponsorships we currently have”  said Winn.

“This is a huge boost to our race team, we have been looking for an established company like Zipfizz to come aboard for years, and we will use the energy Zipfizz provides both on and off the race track” said John Zaretzke.

Rock-It Motorsports and driver John Zaretzke will be competing for the 2007 NASCAR Whelen All-American Series Super Stock championship at Evergreen Speedway.  Zipfizz Corporation comes on board to share in this seasons’ exciting and successful journey. Zipfizz Corporation is joined by existing associate sponsorship support from Speedway Chevrolet, By-Design Rockeries, Hayen and Associates, Penske Racing Shocks, BDR Truck Repair and Redmond Cycle.

After 5 races this season, John Zaretzke has 3 wins and is leading the points battle over one of the largest and most competitive fields of Super Stocks in recent years. Following a 3 year absence from points racing to pursue other racing interests throughout the United States, two time NASCAR Super Stock champion, John Zaretzke is ready to get back to what he knows best.

The NASCAR Whelen All-American Series is NASCAR’s national championship program for short-track racing. For the first time ever, a state champion will be crowned. John Zaretzke and the Rock-It Motorsports team will be competing to be the inaugural winner of this prestigious championship in addition to competing for the national championship. For more information – www.nascarlocalracing.com

Zipfizz Corporation is a Mill Creek, WA based company which was founded in 2003. Zipfizz was developed to bring a renewed focus to the energy and sports drink categories. Zipfizz can be found at Safeway, QFC, Walgreens, Bed Bath and Beyond, Costco and other locations. Rock-it Motorsports will have plenty on hand at any Evergreen Speedway Super Stock event.  To find out more about Zipfizz Energy Drinks, please visit their website at –  www.zipfizz.com

For the remainder of the season, look for the #51 Zipfizz Chevrolet Chevy Monte Carlo to lead the fast pace field of NASCAR Whelen All-American Series Super Stocks at Evergreen Speedway!

Next Page »