Finally some advertising billboards worth reading

by Dave Grayson

Over the years I have always been an admirer of racing’s humorous side. I especially love it when the sport’s sense of humor is intentionally presented. Read more

The track your mama warned you about

by Dave Grayson

The new neighbors in our left coast racing area has now officially moved in and we can all meet them this Saturday afternoon when the Death Valley Raceway open its gates to racing fans for the first time ever.� Read more

LEFT COAST RACING SCENE: Tulare Motor Sports Park update

by Dave Grayson

Slowly but surely the proposed Tulare Motor Sports Park, TMS, is working its way through California’s strict development requirements and the final plan and environmental impact report, EIR, could be presented to the Tulare City Council by early summer Read more

Mooch: 08 season right around the corner

Well here we go, the 2008 racing season is just around the corner and things are shaping up to be a great outcome. Starting out preseason registration is this Saturday morning February 16th at 9:00am at the Red Lion Resort in Post Falls, Idaho for Stateline Stadium and Speedway. Read more

DB 93

The first Annual Doyle Braton 93 lap memorial to be held at Stateline Stadium and Speedway August 16th 2008. Stay tuned to Circle Track Racing News for more Details.

Left Coast Racing Scene

Get your NASCAR racing tickets now!
by Dave Grayson

That’s because NASCAR’s premiere divisions are going to be making two left coast appearances,within nine days of each other, in Fontana-California and Las Vegas-Nevada. The first stop is at the California Speedway where NASCAR’s Car Of Tomorrow, COT, will be making its official debut on the speedway’s two mile, D shaped, oval. It’s anticipated that the COT is going to rise to the occasion on this high banked track and create an element of drafting similar to the restrictor plate races at Daytona and Talladega. That means the Auto Club 500 could turn out to be an extremely exciting race.  Read more

Summit to benefit drivers seeking sponsors and career advancement

CHARLOTTE, N.C. – The first annual Driver Advancement Marketing Summit, which will be held here at Victory Lane Karting Center on January 26 and 27, will benefit drivers looking to advance their careers and will provide specific information on how to go about obtaining sponsorship. Gary Abercrombie, Manager of Sports Marketing for Lowe’s, will describe how Lowe’s leverages its motorsports investment and how it measures the results of its marketing efforts.

In citing examples of the different facets of Lowe’s overall program, Abercrombie will discuss hospitality, PR-driven events, employee programs and targeted consumer programs. He also will cover what Lowe’s expects from the personalities who represent its brand and how drivers should consider the ways their own “brand” would fit with a potential sponsor. Abercrombie receives countless proposals, many of which are poorly constructed and demonstrate little knowledge of the company or any measure of return on investment.

He will provide examples – one in particular that exceeds the example of understanding Lowe’s business and culture.

“We chose speakers based on specific topics they can address from a professional perspective and through real-life experience in the industry,” said Kymberly Brantigan, president of Performance PR Plus. “But now that they’ve developed their topics in more detail, we are truly impressed with the in-depth information and specific examples that are geared specifically to benefit this audience.”

In addition to Abercrombie representing a sponsor’s perspective, others include: The driver’s perspective Randy LaJoie and Shane Huffman; The team perspective — Andy Papathanassiou, of Hendrick Motorsports and Peter Visconti, of Roush-Fenway Racing; the sanctioning body/ race series perspective – Dennis Huth, president of the American Speed Association (ASA); and the marketing, public relations and sponsor relations point of view – broadcaster Matt Yocum, Judy Kubo Dominick public relations and driver representative, and Annamarie Strawhand, web site and proposal specialist.

“The higher the level of racing, the more business-oriented it becomes,” said Brantigan, “The sport is extremely comprehensive and there is a lot to know about all the aspects that are crucial to advancement. “Our speakers are true industry professionals and they are going to provide specific information and examples that any driver looking to advance at any level will benefit from.”

Registered attendees include drivers who are signed on as development drivers with championship NASCAR Sprint Cup Series teams, the participants in NASCAR’s 2008 Drive for Diversity program and drivers from all over the country, as well as from Canada and Puerto Rico. Space is still available and registration will continue through January 25. For more information on the event, speakers and their respective topics, and to register, please visit www.performanceprplus.com

Source: Performance PR Plus

Top Ten Left Coast Racing Stories from 2007

by Dave Grayson

So it’s that time of the year again. The final few days of 2007 has me pondering the stories for my annual top ten list. Other than the aspect of tradition I honestly don’t know why I put myself through this process every year.

The decision of picking ten stores from 12 months of possibilities is often angst ridden and probably not that good for my overall state of health. At this point of the writing process I’m already on my third pot of writing juice, aka coffee.

So for what it’s worth here’s my top ten list of left coast racing stories that raised my excitment level or somehow gave me a warm feeling in my heart. Read more

Shane Stewart wins NSCS Fred Brownfield Memorial

by Andrew Kunas, NSCS Publicist

ELMA, Wash. - Shane Stewart and Mike Doyle have become one of the most scary good driver/owner combinations in 360 sprint car racing this year, and they proved it further on Saturday night, when Stewart scored a $10,092 victory in the inaugural Fred Brownfield Memorial Sprint Challenge at Grays Harbor Raceway. Read more

Stewart wins NSCS Brownfield preliminary

by Andrew Kunas, NSCS Publicist

ELMA, Wash. - Less than three weeks after beating the World of Outlaws at Grays Harbor Raceway, Shane Stewart came back to Elma and again found victory lane, this time in the preliminary event of the inaugural Fred Brownfield Memorial Sprint Challenge. Read more

Seven and counting, Crockett wins again

 

by Andrew Kunas, NSCS Publicist

COTTAGE GROVE, Ore. - Roger Crockett lost much of his point lead Friday night at Willamette Speedway. Saturday night at Cottage Grove Speedway, he got most of it back, winning his seventh Northwest Sprint Challenge Series feature race in 15 starts. Read more

Lemley scores second NSCS victory

Bellingham’s Brock Lemley celebrates his second NSCS win with the Kentch racing team in NSCS victory
lane Friday at Willamette Speedway. (John Fletcher Photo)

by Andrew Kunas, NSCS Publicist

LEBANON, Ore. - Brock Lemley had done well whenever he came to Oregon. In three races in Oregon in with the Northwest Sprint Challenge Series in July, he finished in the top five all three times. He just didn’t win.

He’s won one now. Read more

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